A right financial planner is the doctor of doctors!
Doctor’s duty is to understand the patient’s problems, diagnose it and then provide the right medication or solution to them. But when it comes to their own financial planning, do doctors go to a financial planner or a financial doctor? I randomly spoke to my doctors & their friends, outcome was startling… as none of them have a financial planner.
Even though consumers have been using online banking and mobile applications for years, the concept of online financial planners like Moneyfrog.in is still new. In comparison to a traditional face-to-face financial planning relationship, how do online financial planners work?
Online financial planners allow you to:
Well for starters, my interaction with customers of all categories, i.e. retail to mass affluent or even budding HNI’s, not just in today’s market scenario, but since last 15 years of my corporate career, is that customers don’t mind paying for advice, as long as same delivers, “what is preached?”
Pop comes out question; why we don’t have players or offerings which takes care of same?
My understanding, it’s all about vision & execution from a leader or from a company, where we have very few risk takers or even innovators. We all follow a herd mentality, not just at a customer level, but even at a company & leader levels. In short, we have very few companies, who would want to try new products or create new demand. I am talking about companies like Apple, Facebook, even our own Tata motors with Nano… all have DNA built on innovation & customer centric working. Whereas most of the other companies, follow the herd mentality.